Owning a property has become a key investment for many people. Indeed, the property is eternally named in that age-old formulation of the prime requirements for survival — Roti, Kapda, aur Makaan. Chanakya had stressed this centuries ago in the Arthashastra: “of the excellence…
Social & Environmental Factors Environmental and social factors such as modernized living and an increase in chronic diseases, stress, depression, and anxiety have been driving the rise of wellness during the last few decades. People are becoming more attentive of their physical, mental, and…
While investment in authentic and place-based destination spas continues to expand, it is clear that wellness tourism is diversifying and shifting to outlying metropolitan locations. More wellness businesses that have traditionally functioned as destination spa resorts are expanding into second and third-tier market cities,…
Formulating a Wellness Concept To build a competitive wellness destination, it is critical to develop its own distinct concept and philosophy early on, appealing to the target audience, and notably upholding basic beliefs and principles. Some established destination spas set out to provide a…
Key Features of Wellness Destination Resorts/Hotels Unique Operating Model Integrated destination spas typically bundle various components, such as guestroom, F&B, various assessments/consultations, treatments, and activities, through guided and carefully curated or individually customized multiple-day programs, rather than just selling rooms, to provide an immersive…